My clients, and their thoughts
productive relationships.
It all begins with hello. A coffee. A chat - on the phone or in person. That’s how every, single one of my working relationships has been forged. Easy, personable and quite far from formal. But still professional at heart. Whether our time together has stretched into months or years, I’m proud to share with you what my clients have said about me, how I work and the results they’ve experienced.
Businesses and brands I have previously worked with include: CAKE by Caroline Debonnaire, Align Creative, Agatha Boutique, The Pessimist Gin & Wine Bar, Lincoln Russet, Red Hill Farm, Ish Fish UK, Lincolnshire Media, Trinity Mirror and Local World. Currently, I have the privilege to be working with some incredible people, including The Lincolnshire Chef, The Lincolnshire Kitchen, Healing Manor Hotel, Fortis Therapy & Training, Propel Digital Agency, Visit Lincoln, Destination Lincolnshire, Ebb and Flo Living, Ghost Fin and Knapton Wright.
healing manor hotel.
Social Media | PR | Copywriting | Editorials
“While our common interest is most definitely variations of the margarita, and its main ingredient tequila, I have known Jo on a professional level for almost three years now.
“Jo very quickly became the friendly and professional voice behind The Journal – Lincoln’s award-winning magazine. With an eye for identifying unique and independent businesses and brands, Jo’s storytelling is factual, relevant and adaptive to its audience.
“Humble in her own mind, Jo is someone that just ‘gets it’. As a business, we are fast-moving and constantly evolving, Jo has always been able to adapt during our three years working together. She completely understands our varying content needs, as well as our audience. From press releases, social media content and being our brand ‘voice’ with type, Jo has helped us head up our #MeetTheSupplier campaign and gain national press coverage.
“We work with Jo on a freelance basis, but she is undoubtedly considered a vital member of our team.”
Charlotte Bennett + Steven Bennett | Directors
cake by cd.
Editorial | Copywriting
“I’ve known Jo for around five years now, initially through a feature she put together for me in The Journal about my cake and sugar flower business arriving in Lincoln.
“When it came to redesigning my website, it was Jo I turned to for my copywriting needs. She captured exactly what I asked for. As I am someone who struggles to find the right words in almost any situation, Jo really understood what I was looking for and gave great input to create the perfect introduction to me and my site.
“I was also incredibly lucky that when my husband and I tied the knot, Jo wrote a beautiful piece about our day - we both really felt it did our wedding justice. Jo is exceptional at what she does, and always adds that all important personal touch.”
Caroline Debonnaire | Owner
“In times of rapid change and uncertainty in the world we get overwhelmed with the sheer volume of white noise from every form of media. I consider it so important to have come across Jo, who takes the time to listen, think and ask the right questions. she offers a much more considered level of responsible journalism which is so often lacking. I’ve gotten to know Jo over the years and have witnessed her commitment and integrity first hand - she lives her choices in life - taking a slower, gentler, more sensitive approach to the people and environment that surround her. It is a pleasure to know her."
jane + terry tomlinson | redhill farm free range pork, blyton
propel.
Editorial | Copywriting
“As a full service digital marketing agency, our needs from Jo vary customer to customer. From one-off copy jobs to ongoing content creation, Jo has played an important part of our own service delivery and success. Her talent for adapting to different industry sectors still impresses us to this day, and she has a natural ability to mould her service around how each individual customer prefers to work – this gives us all the confidence to let her engage our own customers directly knowing that reputation will be upheld.
“Jo is one-in-a-million. Well organised, passionate about her work, warm-hearted and very creative. We’re very grateful to work with you Jo, and look forward to our continued success working together.”
Ryan Gambrill | Propel, Digital Agency
fortis therapy & training.
Editorial | Copywriting | PR | Social Media | Brand Development
“What can I say about Jo? Well let’s start with, she’s brilliant and we love working with her! Jo has worked with us at Fortis for over a year now, beginning with a few hours a week to much more and during that time she has become a huge asset to the team. Jo supports us with our social media, our blog posts, case studies, website copy, press releases, our You Tube channel, online events and our award applications. Nothing is ever too much trouble and no idea is too crazy for her (and we’ve tested her!).
“Jo has helped me in hosting our Facebook and Instagram lives, as well as booking fascinating guests for us to talk with and co-ordinated the whole campaign. Our men’s mental health support group, The Westerly Club was the first campaign Jo helped us with and I couldn’t help but be impressed by her ideas, her creativity and her ability to interpret our ideas into the message we wanted to communicate – and she challenges anything she needs to.
“Jo has organised all our professional photography and developed our brand in to the mature branding that you’ll see on all our platforms right now. I have no hesitation at all in recommending Jo and her team to anyone in business.”
Alexis Powell-Howard | Founder and TEDx Speaker
the pessimist gin & wine bar.
Editorial | Copywriting | PR
“We have worked with and been interviewed by Jo many times over the last few years. Her interpretation of our conversations is always effortlessly brilliant. She always managed to capture the feeling and the moment perfectly.
“When we relocated from The Optimist to open The Pessimist, and launched our new website, Jo was our first choice when it came to the copy. Her writing embodied the essence of our business perfectly.”
Jo + Paul Bycroft | Owners
Lincoln russet.
Editorial | Copywriting
“When Jo writes your story, you tell it and she makes it come alive on paper or screen. It blows my mind how passionate she is and how with words we all use every day, she creates the magic in a way not many can.
“Her work is faultless, and I challenge anyone not to be captivated by her words. Her humour and manner puts you instantly at ease and, without knowing, the job is done and the result is flawless.”
Amy Jobe | Founder